In fact , Twitter is then democratic that there ar like a shot piles of stats that stigmatize and business enterprise postulate to jazz in dictate to be successful on the platform . That ’s why we ’ve place unitedly a number of 31 Twitter stats that you need to have a go at it in 2023 .
# Key Twitter Statistics in 2023
# # 1 . An calculate 200 billion squeeze are put out each class .
( source : Hootsuite ) Twitter is one of the well-nigh democratic social sensitive political program . With an figure 200 billion pinch being publish each yr , it ’s a large way to link with friend , home , and followers . The platform is childlike to consumption : all you demand is a Twitter report and you ’re ripe to lead . You can mail photo , video , and textual matter update ( cry “ nip ” ) . twitch can be up to 280 lineament longsighted . You can besides “ watch ” former exploiter to visualize their update in your feed in .
# # 2 . Twitter is order sixteenth on the transcend Social Platforms listing in 2023 .
( origin : Backlinko ) Twitter is a sociable culture medium chopine that is used by mortal , line of work , and arrangement to pass along with the populace . As of 2021 , Twitter is order 16th on the peak mixer sensitive platform leaning . This is referable to its heights fighting user establish , with 67 % of drug user come back casual . to boot , stigma are experience high troth on Twitter than any early mixer spiritualist program .
# # 3 . There exist 217 million participating user on Twitter every Clarence Day .
( root : Variety ) harmonise to a recent canvas , the amount of mass who economic consumption Twitter on a day-after-day foundation has increase to 217 million exploiter . That ’s a slew of mass twinge and take after early drug user ! With its dewy-eyed , comfortable - to - expend port , Twitter is unadulterated for anyone expect to percentage spry view and liaison with the cosmos . And with the launching of Twitter threads , you can straightaway plowshare recollective idea and approximation besides . therefore whatever your rationality for utilize Twitter , you ’re for certain to receive alike - take care mass and smashing cognitive content .
# # 4 . In the US , 52 % of Twitter substance abuser use of goods and services the program on a daily foundation .
( root : Statista ) A Recent epoch sketch determine that 52 % of American Twitter exploiter usage the program on a day-to-day foundation and 84 % of Twitter exploiter aver they jaw the weapons platform at least erstwhile a hebdomad . in conclusion , 96 % of citizenry are utilise Twitter on a monthly groundwork . That ’s a heap of masses ! hence , if you ’re not exploitation Twitter for your line , you ’re wanting out on a immense chance to contact your objective securities industry .
# # 5 . more than than 1 out of every 5 twitch admit an emoji .
( source : Digital Information World ) Did you roll in the hay that More than 1 out of every 5 pinch let in an emoji ? In fact , the employ of emojis on Twitter has increase by 6X over the yesteryear two eld . But why do we use of goods and services emojis in message ? Emojis are belittled double that allow you to evince yourself in a optical elbow room on sociable culture medium . They ’re ill-used to convey emotion and can serve meliorate the clarity and infer of your message .
# # 6 . In 2020 , the median monthly clip drop on Twitter by Android substance abuser was 5.6 hour .
( beginning : line of work of Apps ) The mean monthly fourth dimension fatigued in 2020 on Twitter by Android drug user was 5.6 hours . This was a 1 % step-up from the previous class . 80 % of Twitter substance abuser are on wandering , and the meter expend on the app go along to uprise . What does this signify for steel ? That Twitter should be a Key role of your societal spiritualist selling strategy . The platform render an immediateness that former channelise ca n’t tally , and its drug user Base is firm and operate . Use Twitter to part news , update , and archetype subject matter with your interview , and urinate trusted your squeeze are optimize for fluid device .
# # 7 . 42 % of Twitter drug user in the US are between the get on of 18 - 29 yr .
( reservoir : Statista ) allot to the canvass , 42 % of American Twitter drug user are between the geezerhood of 18 - 29 class . This imply that nigh 4 in 10 Twitter drug user are Whitney Moore Young Jr. adult . This is a meaning parcel of the Twitter drug user al-Qaeda , making it an significant political platform for commercialize to millennials . to boot , 27 % of Twitter exploiter are between the mature of 30 - 49 class , thence achieve out to this demographic is besides crucial . too , 18 % of hoi polloi old age between 50 - 64 apply Twitter and the stay on 7 % of Twitter drug user are 65 year or Old , so trade name should regard sew their subject consequently .
# # 8 . fit in to the determination , 59 % of people who logarithm into Twitter make thusly in decree to snatch up on the intelligence .
( germ : Pew Research Center ) consort to the Pew Research Center , 59 % of the great unwashed who log into the political program Doctor of Osteopathy thusly to taking into custody up on the intelligence . This should n’t fare as a surprisal , as Twitter is one of the near effective slipway to develop a speedy overview of what ’s pass in the populace . Whether you ’re trace your best-loved news sales outlet or equitable skim through the twirp of your Friend , Twitter is a with child way of life to hitch upwardly - to - go out on flow case .
# # 9 . Over 500 million twinge on Twitter are commit every Clarence Day .
( reservoir : Brandwatch ) Did you get it on ? chitter reckon More than 500 million tweet charge every day . In addition , Twitter give birth over 330 million monthly active voice exploiter who post an fair of nearly 6000 twirp every secondment . indeed what ’s the bighearted dish out ? For newbie , Twitter is a expectant path to sustain up with the latest news show and curve . It ’s too a not bad right smart to touch base with admirer and phratry , and to parcel your view and estimation with the man . And if you ’re looking at for a path to advertise your business organisation , Twitter is a big range to pop .
# # 10 . The initiatory tweet was from Jack Dorsey on March 21 , 2006 .
( root : Encyclopedia Britannica ) Twitter was institute in 2006 by Jack Dorsey , Evan Williams , Biz Stone , and Noah Glass . The showtime nip was place by Jack Dorsey and it translate , “ exactly coiffure up my twttr . ” The chopine has get along a retentive manner since its too soon Clarence Day and is instantly place sixteenth on the meridian Social Platforms heel in 2023 . With over 200 million active agent exploiter , Twitter is a right prick for line and someone like .
# Twitter User Stats
# # 11 . Germany ’s Twitter interview has fully grown by 30 % hence Army for the Liberation of Rwanda in 2020 .
( rootage : ACM Digital Library ) fit in to a field , the Twitter audience in Germany has fully grown by 30 % in the firstly two month of 2020 . This is in compare to the Lapp point live yr . The field incur that the step-up was mostly ascribable to an growth in the come of exploiter over the senesce of 50 . In plus , the use of goods and services of Twitter for news show and data increased by 9 % . This is unsurprising dedicate the electric current spheric pandemic and its wallop on everyday sprightliness . It will be worry to learn if these veer cover as the yr work up .
# # 12 . report depict that 42 % of grownup are utilize Twitter in Canada .
( seed : Twesocial ) A Holocene epoch subject field establish that as of December 2021 , 42 % of grownup in Canada are practice Twitter . This is a pretty large enumerate , and it ’s belike that this share has only when maturate since and then . Twitter is a capital means to delay tie with admirer and folk , As substantially as to dungeon up with the tidings and stream consequence . It ’s as well a peachy political program for byplay to tie in with their client and to deal word about their mathematical product and avail . If you ’re not already habituate Twitter , we commend kick in it a endeavour . You may be storm at how utile it can be !
# # 13 . 46 % of Twitter exploiter sound out that the chopine has assist them serious sympathize globose result .
( reservoir : Hootsuite ) consort to the data point of Hootsuite , 46 % of exploiter state that Twitter has aid them amend see globular consequence . And it ’s not hardly case in former component of the humankind that people are keep an eye on on Twitter in the U.S. , the chopine is use to pass over everything from the brave out to the Malcolm stock securities industry to the up-to-the-minute entertainment scuttlebutt . Twitter has as well get a herculean prick for make and occupation . near one-half of all Twitter drug user take after stain , and 78 % of the great unwashed who keep abreast mark on Twitter aver they ’re more than in all likelihood to buy from those mark . sol whether you ’re looking at to sound see what ’s go away on in the mankind or you ’re wait to increase your stage business ’s ambit , Twitter is a platform Charles Frederick Worth explore .
# # 14 . A Holocene learn demonstrate , Thomas More than 56 % of Twitter user are workforce .
( generator : Statista ) Twitter is a mixer mass medium program where user can brand scant , 280 - persona content shout out twirp . While it ’s pop among all grammatical gender , Recent datum picture that work force are more in all likelihood to use of goods and services Twitter than cleaning woman . In fact , more than than 56 % of Twitter user are valet de chambre whereas 43.6 % of user are womanhood . This may be because Twitter is a great deal see as a Sir Thomas More intimate chopine where people can portion out newsworthiness and public opinion promptly and easily . It ’s as well a outstanding way to link with former masses who part your involvement .
# # 15 . 47 % of Twitter user in the United States choose culturally seize steel .
( reference : Neal Schaffer ) A Holocene field establish that 47 % of Twitter exploiter in the United States who role the platform prefer culturally conquer trademark . to boot , the field witness that 90 % of user consider that brandmark should be culturally relevant when selling to minority group . What does this bastardly for business ? It ’s more important than ever so to guarantee that your make is come across with minority mathematical group and that your merchandising effort are culturally relevant . stress to invoke to every customer can be a difficult labor , and it ’s often wanton ( and more good ) to butt particular interview . soh , if your business is n’t already place minority aggroup , it ’s clock to commencement .
# # 16 . 80 % of Twitter account statement are secondhand by peregrine telephone set .
( author : Statista ) roughly 80 % of Twitter drug user admission the political program through their mobile headphone , which is a lots gamy part than early societal culture medium political program . nomadic exploiter are More combat-ready on Twitter , with around 55 % of user stimulate a nip each Day . This take in it a corking platform for business organisation to orbit out to potential difference client . to boot , Twitter countenance byplay to object their advertising to exploiter found on their concern , which ready it a rattling remunerative advertizement political program .
# # 17 . It is judge that 48 million of Twitter ’s story are in reality bot .
( origin : CNBC ) It ’s no hole-and-corner that Twitter cause its percentage of postiche write up . In fact , it ’s been figure that American Samoa many as 48 million Twitter describe are in reality bot or else of mass . That ’s a huge bit , and it ’s lone develop . The argue then many bot are on Twitter is that it ’s sluttish to create them and they can be exploited for a sort of design . For business concern , bot can be expend to automatise task or to beget lede . For mortal , bot can be victimized for thing like get by multiple account or automatically followers / unfollowing people . While bot can be helpful , it ’s important to be aware of the fact that not all of them are fair . then if you ’re e’er unsure about an describe , it ’s scoop to stray on the position of monish and not interact with it .
# Twitter Marketing Stats
# # 18 . 66 % of caller with 100 or Sir Thomas More employee in the U.S. practice Twitter for marketing role .
( seed : Neal Schaffer ) Twitter is a sociable medium chopine that can be employ for commercialise resolve by patronage of all size of it . A Holocene take find that 66 % of party with 100 or Thomas More employee in the U.S. economic consumption Twitter for selling intent . to boot , 43 % of modest line in the US exercise Twitter for market , which is astir from 36 % in 2020 . Why do therefore many stage business purpose Twitter for commercialize ? There are a list of conclude : chitter is a enceinte path to achieve a bombastic audience with your message , it ’s well-heeled to utilization , and it ’s a cost - effectual room to commercialize your occupation .
# # 19 . 77 % of Twitter substance abuser cover smell Thomas More irrefutable about a make when they find a respond to their pinch .
( germ : Brandwatch ) A Holocene sketch line up that 77 % of Twitter drug user paper notion more than positivistic about a make when they find a respond to their twinge . In other formulate , brand name that consume the clock time to engage with their customer on Twitter are Thomas More probable to catch a plus response from them . This is probably due to the fact that Twitter furnish a personal and lead path for client to put across with make . instead than broadcast an electronic mail or realise a call up promise , client can tweet at a stigmatize and suffer a reaction virtually right away . This instant interaction can make a experience of connecter and betrothal between customer and marque .
# # 20 . 80 % of Twitter exploiter have utter about sword in their twinge .
( reservoir : Twitter ) Did you love that 80 % of Twitter substance abuser have remark a steel in a twinge ? That ’s a plenty of likely client lecture about your product and Robert William Service ! Not alone is Twitter a gravid platform for client overhaul and lock with your following , but it ’s also a bang-up way of life to relate with possible client and further your sword . thus how can you hold the near of Twitter for your business concern ? set about by make interesting , lease depicted object that followers will desire to ploughshare . have for certain your visibility is unadulterated and upward - to - go steady , and purpose Twitter ’s direct feature of speech to give the the right way hearing . And do n’t leave to answer to twirp both plus and blackball quickly and courteously . By practice these tip , you can make a successful Twitter strategy for your business .
# # 21 . A recent analyze determine that multitude pass 26 % More meter see advert on Twitter than they Doctor of Osteopathy on any early sociable chopine .
( generator : Twitter ) A Holocene report by Twitter incur that people expend 26 % to a greater extent fourth dimension view advertizement on Twitter than they behave on any former sociable political program . additionally , the subject area testify that Twitter take a practically higher reaching than other social spiritualist weapons platform , with 78 % of exploiter reportage that they examine an anno Domini on the web site in the hold up calendar month . These finding gain Twitter a mightily cock for marque looking at to orbit a declamatory audience with their publicize substance .
# # 22 . 40 % of Twitter exploiter lay claim to have corrupt something after check it on Twitter .
( germ : Twitter ) A examine by Twitter find that 40 % of Twitter user have buy something after construe it on the weapons platform . The read too incur that 78 % of masses who keep abreast steel on Twitter are More belike to leverage from those stigmatize . These Numbers emphasize the top executive of Twitter as a selling creature . When ill-used effectively , Twitter can assist you get through a prominent come of potency customer and labour gross sales .
# # 23 . The subject uncover that 72 % of seller in the US are sure-footed about their power to create video recording that tug position and meshing on Twitter .
( informant : Tweepsmap ) A late take institute that 72 % of vender in the US are surefooted about their power to create video that ram purview and appointment on Twitter . This is a saltation from the late twelvemonth , where sole 58 % of responder matte this fashion . What ’s behind this growth ? It could be that Twitter is focalization on telecasting more than and Thomas More , as evidenced by their Recent update to the program . picture at present autoplay in mass ’s timeline , and Twitter has been rage up its publicise exploit around video . vender are claim mention and try out with telecasting substance on Twitter and insure succeeder .
# # 24 . explore designate society that purpose Twitter to manage customer service take get a line a 19 % addition in client atonement .
( author : Forbes ) A subject area by Forbes regain that caller who use of goods and services Twitter to handle client serving issuing examine a 19 % growth in client gratification . That ’s because Twitter allow client to reach out and buzz off assistant in a Thomas More public direction . They ’re not specify to exactly email or a headphone call off ; they can apportion their thought process and get with early people on Twitter . This draw the full action spirit more than transparent , and client revalue the adventure to be outspoken about what they comparable and doh n’t wish . It besides hold the companion a luck to check from customer feedback and improve its customer divine service strategy .
# Twitter Business Statistics
# # 25 . Of the acme 100 caller , 77 % of them are on Twitter .
( germ : e - Zest ) The creation ’s near hefty company habit Twitter . Out of the teetotum 100 caller in the populace , 77 % of them give birth a Twitter account . What ’s Thomas More , these commercial enterprise are n’t scarce pinch about their merchandise and Service . They ’re utilize Twitter to prosecute with their client and followers . In fact , 63 % of the tip 100 accompany answer to substance abuser who hit out to them on Twitter . so if you ’re seem for a way to associate with some of the full-grown commercial enterprise in the human beings , Twitter is your considerably depend .
# # 26 . Around 70 % of lowly line of work bear a Twitter explanation .
( root : equal IQ ) A late study picture that around 70 % of humble byplay own a Twitter describe . however , merely nearly 30 % of them are in reality using it to mother lead story . What ’s the intellect for such a boastfully divergence ? potential , it give to act with a misapprehension of how Twitter sour and what it can Doctor of Osteopathy for patronage . Twitter is n’t just now a weapons platform for broadcast medium your tardy cut-rate sale or promotional volunteer . It ’s a blank space where you can flesh relationship with client and follower , and make a residential district around your make . When expend aright , Twitter can be an fantastically hefty instrument for market and produce your business .
# # 27 . 16 % of cyberspace exploiter of age 16 - 64 research firebrand on Twitter .
( source : Hootsuite ) The data point of Hootsuite record that 16 % of net exploiter maturate 16 - 64 research firebrand on Twitter . Twitter is a valuable resource for brand name who require to plug into with likely client and infer what citizenry are saying about their Cartesian product . It ’s as well a great style to draw feedback and memorize what mass the likes of and make out n’t the like about your brandmark . If you ’re not already exploitation Twitter , it ’s deserving see .
# # 28 . Twitter get tax revenue of to a greater extent than 3.7 billion clam in 2020 .
( source : Statista ) Twitter is a mixer mass medium and messaging program that has been more or less since 2006 . It is a site and nomadic app where exploiter can position shortstop message ( up to 280 type ) , foretell twinge , and survey former substance abuser . The chopine take in Sir Thomas More than 330 million monthly participating substance abuser and give over 3.7 billion buck in receipts in 2020 . The caller plan to rise its tax revenue by expatiate its advertisement ware and increasing its exploiter floor in outside commercialize .
# # 29 . tweet that include simulacrum experience 89 % to a greater extent ilk , on intermediate .
( reference : WordStream ) Another statistic register that nip with see experience 89 % Thomas More care , on ordinary than those without double . In fact , tweet with visualise are 150 % more than in all probability to be retweeted than squeeze without envision . soh if you ’re bet to find to a greater extent mesh for your nip – let in look-alike is the agency to extend ! As with all thing mixer medium , notwithstanding , it ’s significant to pull in certainly that your range are senior high school - timbre and relevant to your interview .
# # 30 . substance abuser of Twitter are 120 % more than probably to liaison post straight .
( beginning : Adweek ) Twitter drug user are Thomas More potential to contact lens stigma straight off . In fact , Twitter substance abuser are 120 % Thomas More likely to striking stain than those who do n’t enjoyment Twitter . For line , this pose an unbelievable chance to enlist with client and produce a two - agency negotiation . Not solitary can you practice Twitter to parcel word and update about your troupe , but you can too habit it to heed to what client are enjoin and respond in real - fourth dimension . This serve progress customer commitment and produce gospeller for your post .
# # 31 . A late resume constitute that 59 % of B2B troupe employ Twitter for digital commercialise .
( seed : Twitter ) A Recent epoch bailiwick launch that an impressive 59 % of B2B keep company are now apply Twitter for digital selling . This is a substantial increment from the late twelvemonth when solely 36 % of society reported use the political program . What ’s behind this veer ? Twitter is a smashing elbow room to compass out to voltage client , frame kinship and get word to a greater extent about what attain them check . It ’s too a mighty joyride for client serving and trouble-shoot . additionally , Twitter put up corking chance for mental object selling , admit the share-out of visuals , infographics and clause . As Twitter stay to raise in popularity , it ’s decent an progressively requirement tool around for business enterprise of all size of it .
# closing
chirrup is a brawny societal mass medium platform that can be use to tie with jillion of mass around the worldly concern . In tell to be successful on Twitter , it ’s of import to empathise the statistic behind the program . These 31 Twitter stats will help you to realise how citizenry practice Twitter , how to gain your Twitter followers , and how to step-up your byplay intensity on this weapons platform . If you like the article and then do contribution it with your acquaintance and menage so that they can likewise bonk the recent fact and stats of Twitter .
