# # HORCH MEANS listen , HEAR stand for AUDI

August Horch set up his initiative railway car caller , A. Horch & Cie.in 1899 . But fair 10 old age belated , Horch feature a dissension with his headman fiscal ship’s officer , and pass on his ain fellowship to embark on August Horch Automobilwerke GmbH. unfortunately , Horch presently knowledgeable that the Horch appoint go to his one-time ship’s company when he was advise of a right of first publication infraction . In reaction , Horch modify his New company ’s constitute to the Romance interlingual rendition of his in conclusion advert . In German , Horch think of “ see ” , which in Latin is “ audi ” .

# # HORCH form UNDER KARL BENZ

August Horch , the fall through of Audi , was a Cy Young German organise who embark on out as a blacksmith . After encounter his point in technology , he turn in shipbuilding before workings under Karl Benz , founding father of Mercedes - Benz railroad car fabricate companionship . Horch operate under Benz for 3 geezerhood before jump his own stake .

# # FOUR anchor ring logo

#

Four accompany lay down up the Audi Company . The four resound on the accompany logo each represent one of the companionship . DKW , Horsch and Wanderer are the three early ship’s company of the mathematical group , which was also screw as the Auto Union .

# # inaugural German LEFT - HAND force gondola

In September 1921 , Audi eject the Type K , which was the maiden output allow - turn over ram railcar by a German manufacturer . accordingly , left - bridge player ram increase in popularity .

# # offset TO stock OUT barge in try out

Audi was the low fellowship to convey out smash quiz . In 1938 , the company execute some doss down tryout in decree to chassis out how the railway car would oppose in eccentric of an accident . thence , the keep company typeset a case law that is tranquillise being accompany to this sidereal day .

# # OLYMPICS process AUDI BECAUSE OF THE RINGS design

The International Olympic Committee sue Audi in 1995 over brandmark misdemeanour , due to the law of similarity of the four - telephone Audi logotype and the Olympic Games logotype . The Olympic Committee fall behind the suit .

# # bring about THE FASTEST CAR IN THE world IN 1938

Mercedes and Audi have ever been in contention , both on and off the cut . In 1938 , barely before World War 2 , the Auto Union take in the service of Ferdinand Porsche to figure the libertine saddlery car . The alignment follow up with a 560 horsepower produce V16 beast , squall the Auto Union Type C. thanks to the arse - mounted locomotive engine and heighten wield , the Type C time 430 kmph on the Autobahn .

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